Fight dandruff by going deeper than the eye can see! This olive & tea tree oil treatment will nourish and add extra moisture to the scalp. Relieve scalp itch, flaking, and irritation associated with seborrheic dermatitis and dandruff. Give your hair what it needs to fight off dandruff from within. Your scalp will thank you later!

Scheduled maintenance with this deep-down hydrating and fortifying treatment is a must for strong, shiny, soft, springy coils and curls. This rich penetrating conditioner is an exceptional composition of extracts of coconut, sugar cane, green tea, apple and lemon, shea butter, vitamin E and proven hair fortifiers.

Cleanse and moisturise your hair and scalp with the as i am dry & itchy scalp care olive and tea tree oil shampoo. The gentle yet effective clarifying formula helps to fight and prevent dandruff while leaving your hair feeling silky soft. The nourishing shampoo helps to detangle coils and curls to make hair more manageable while soothing dryness and itching. Enriched with olive oil to restore moisture and tea tree to soothe and treat itching. Banish dandruff and tangles with this hydrating shampoo.

·         Dry and Itchy Leave-In Conditioner. Adds moisture and shine.

·         Detangles curls

·         Enriched with Piroctone Olamine, Ceramides, Olive Oil, and Tea Tree Oil.

·         Prepares the hair for styling. Eases wet combing.

·         Apply liberally, to clean wet, detangled hair. Distribute well throughout the entire head of hair, from root to tip. Comb through to maintain tangle.

A great leave-in is a vital first step in styling. Smooth it on after cleansing and conditioning. Your finished style will be softer, shinier and more manageable.This natural wonder keeps tangles away and provides a great foundation for natural styling. It contains an organic strengthening agent, plus natural ingredients that promote hair growth.

Cleanses and conditions while detangling and moisturising with a special blend of natural ingredients that works to promote healthier hair lengths and a healthier scalp. This unique nano-blend of ceramides and Jamaican Black Castor Oil targets every hair strand for an even distribution of castor oil to help repair and restore hair & scalp health.

As I Am Classic Curl Clarity Shampoo remove the Dullness and bring On the Shine! At times your coils or curls just wont act right and its difficult to make them shine and behave. These are the tell-tell signs that its time to remove the old, dulling residue and make a fresh clean start, but without dehydrating your hair. Gently removes product build up and environmental impurities from the hair and scalp. Sulfate- free. Will not strip hair of the precious natural moisture that makes it thrive. Leaves behind moisture, preventing hair from becoming dried out, rough-looking and unmanageable. Safe for color-treated hair. After use, your hair will be ready to receive again all of the good things you give it for style and maintenance.

The AS I AM Oil Sheen Spray is an amazing mixture of Marula, Moringa and Argan Oil, which gives a great shine to the hair by implying the reflective technology to the hair. It keep hairs very lustrous and glamorous.

·         Itchy flakes are no more! Fights Dry & Itchy scalp.

·         Rinse Out Conditioner. After shampooing, apply by massaging onto wet hair and scalp.

·         Moisturizes and Promotes Shine. Strengthens and Repairs Hair.

·         Dandruff has met its match! Relieve scalp itch, flaking, and irritation associated with Seborrheic Dermatitis and Dandruff.

·         Active Ingredient: 1.00% Zinc Pyrithione

Use Coil Defining Jelly to define your coils, shine your coils, and help them do what nature intended.

Essential for making natural coils and curls spring into beautiful! When your hair craves added hydration, nourish your hair with a daily serving of Moisture Milk. It’s loaded with some of nature’s best emollients to make your hair smile.

Eases wet combing and detangling while adding moisture and shine to fibres to repair and restore hair fibre health. An essential pre-styling product, As I Am JBCO Leave-In Conditioner is a must use before the As I Am JBCO Smoothie or JBCO Curling Crème to avoid flaking. If you are looking for that extra hydration boost, combine with As I Am JBCO Water.

This smoothie will provide you with the most defined twists, which will be bouncy, shiny and soft. The formula is frizz-fighting which will keep your flyaways at bay.

As I Am Curl Defining Jelly beautifully defines curly textures and smoothes the natural curl formation with just the right level of hold. Provides long-lasting definition and great shine. Non-flaking when used as directed.

As I Am Smoothing Gel. Smoothness Where You Want It. Provides Hold and Shine for Smooth Styling. Wherever and whenever you want your hair to lay down and stay awhile, reach for this superb smoother. Unlike the average gel, it doesn't contain harsh ingredients... Instead, its made with organics which do the job, but in a gentle, healthy way. Great for smoothing the hairline or other areas of your do where you desire sleekness. Provides a secure hold. Moisturizes. Adds shine. Rinses easily from the hair when its time to cleanse. Wont dry out, harden or roughen hair.

As I Am Curling Jelly. Coil & Curl Definer. Define Your Curls.Shine Your Curls. Help Them Do What Nature Intended. Perfect for Wash & Go Styling. What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy! Whatever your hair length, your style will be distinctly beautiful and will hold its definition for days. Defines coils and curls. Minimizes frizz. Reduces shrinkage and enhances stretch. Locks in precious moisture as you harmonize your coils. Formulated with natures best moisturizers and curl boosters.

Enrich dehydrated hair with an intense therapy masque. This rich creamy treatment is infused with Jamaican Black Castor Oil, Vitamin C & Vitamin E to moisturize, detangle and provide shine to your curls and coils. This formula is built for deep conditioning & long-lasting hydration to restore and repair your hair & scalp health. Use to soften hair, ease combing and treat breakage, split ends, and dry scalp.

Moisture is essential for great natural coils and curls. When your hair feels a bit rough and dry, and looks that way too, this is the jar to reach for. The power-packed As I Am® DoubleButter®Cream is a rich emollient blend, graced with the finest array of natural butters and organic oils. It gets the job done.

Rids your scalp of excess sebum environmental impurities and shedding scalp debris provide healthy environment for the growth the retention and growth of hair.

It will provide you with shine and hydrate your strands. Gentle for children and babies plus you can use some too.