{"product_id":"wella-professionals-pro-perform-premium-straightener-200ml-smooth-hair-system","title":"Wella Professionals Pro+ Perform Premium Straightener 200ml | Smooth Hair System","description":"\u003ch1 data-start=\"346\" data-end=\"428\"\u003eWella Professionals Pro+ Perform Premium Straightener 200ml – Smooth Hair System\u003c\/h1\u003e\n\u003cp data-start=\"430\" data-end=\"706\"\u003eAchieve long-lasting smooth, straight, and salon-quality hair with Wella Professionals Pro+ Perform Premium Straightener 200ml. This advanced professional straightening cream is designed to transform frizzy, wavy, or unruly hair into sleek, polished, and manageable strands. ✨\u003c\/p\u003e\n\u003cp data-start=\"708\" data-end=\"867\"\u003eFormulated for controlled chemical straightening, it helps reshape hair structure while maintaining softness, shine, and improved hair feel after treatment. 💇\u003c\/p\u003e\n\u003ch2 data-start=\"869\" data-end=\"919\"\u003eProfessional Straightening \u0026amp; Hair Restructuring\u003c\/h2\u003e\n\u003cp data-start=\"921\" data-end=\"1182\"\u003eWella Pro+ Perform Premium Straightener works deep within the hair fiber to help permanently or semi-permanently smooth and align hair structure. It is designed to deliver consistent straightening results while maintaining hair integrity when used correctly. 🧬\u003c\/p\u003e\n\u003ch2 data-start=\"1184\" data-end=\"1215\"\u003eFrizz Control \u0026amp; Sleek Finish\u003c\/h2\u003e\n\u003cp data-start=\"1217\" data-end=\"1418\"\u003eThis smoothing system helps reduce frizz, tame unruly texture, and create a refined, straightened look. It leaves hair visibly smoother, shinier, and easier to manage for long-lasting salon results. 💧\u003c\/p\u003e\n\u003ch2 data-start=\"1420\" data-end=\"1453\"\u003eProtective Salon-Grade Formula\u003c\/h2\u003e\n\u003cp data-start=\"1455\" data-end=\"1697\"\u003eThe formula is designed to work alongside professional neutralizing systems, helping support hair protection during the straightening process. It helps maintain softness and reduces roughness after chemical treatment when used as directed. 🌿\u003c\/p\u003e\n\u003chr data-start=\"1699\" data-end=\"1702\"\u003e\n\u003cp data-start=\"1704\" data-end=\"1720\"\u003e\u003cstrong data-start=\"1704\" data-end=\"1720\"\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1722\" data-end=\"2022\"\u003e🧬 Helps straighten and restructure hair\u003cbr data-start=\"1762\" data-end=\"1765\"\u003e💧 Reduces frizz and rough texture\u003cbr data-start=\"1799\" data-end=\"1802\"\u003e✨ Enhances smoothness and shine\u003cbr data-start=\"1833\" data-end=\"1836\"\u003e💇 Improves manageability and styling control\u003cbr data-start=\"1881\" data-end=\"1884\"\u003e🪮 Helps create long-lasting sleek results\u003cbr data-start=\"1926\" data-end=\"1929\"\u003e🌿 Salon professional-grade formula\u003cbr data-start=\"1964\" data-end=\"1967\"\u003e💪 Supports controlled chemical straightening process\u003c\/p\u003e\n\u003chr data-start=\"2024\" data-end=\"2027\"\u003e\n\u003cp data-start=\"2029\" data-end=\"2043\"\u003e\u003cstrong data-start=\"2029\" data-end=\"2043\"\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2045\" data-end=\"2276\"\u003eApply evenly to clean, dry hair following professional sectioning. Leave for the recommended processing time, then rinse thoroughly. Always use with a neutralizer system as instructed. Perform a strand test before full application.\u003c\/p\u003e\n\u003chr data-start=\"2278\" data-end=\"2281\"\u003e\n\u003cp data-start=\"2283\" data-end=\"2307\"\u003e\u003cstrong data-start=\"2283\" data-end=\"2307\"\u003eFeatured Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2309\" data-end=\"2547\"\u003e🧬 Straightening Complex – Helps reshape hair structure\u003cbr data-start=\"2364\" data-end=\"2367\"\u003e💧 Conditioning Agents – Maintain softness and hydration\u003cbr data-start=\"2423\" data-end=\"2426\"\u003e🌿 Protective Actives – Help reduce damage during treatment\u003cbr data-start=\"2485\" data-end=\"2488\"\u003e✨ Smoothing Technology – Improves shine and frizz control\u003c\/p\u003e\n\u003chr data-start=\"2549\" data-end=\"2552\"\u003e\n\u003cp data-start=\"2554\" data-end=\"2562\"\u003e\u003cstrong data-start=\"2554\" data-end=\"2562\"\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2564\" data-end=\"2685\"\u003eQ1: Is this suitable for home use?\u003cbr data-start=\"2598\" data-end=\"2601\"\u003eIt is a professional salon product and should be used with care or by trained users.\u003c\/p\u003e\n\u003cp data-start=\"2687\" data-end=\"2806\"\u003eQ2: Does it permanently straighten hair?\u003cbr data-start=\"2727\" data-end=\"2730\"\u003eIt provides long-lasting straightening depending on hair type and aftercare.\u003c\/p\u003e\n\u003cp data-start=\"2808\" data-end=\"2907\"\u003eQ3: Can it damage hair?\u003cbr data-start=\"2831\" data-end=\"2834\"\u003eImproper use can cause damage, so instructions must be strictly followed.\u003c\/p\u003e\n\u003cp data-start=\"2909\" data-end=\"3005\"\u003eQ4: Is it good for frizzy hair?\u003cbr data-start=\"2940\" data-end=\"2943\"\u003eYes, it is designed to reduce frizz and create smooth results.\u003c\/p\u003e\n\u003chr data-start=\"3007\" data-end=\"3010\"\u003e\n\u003cp data-start=\"3012\" data-end=\"3021\"\u003e\u003cstrong data-start=\"3012\" data-end=\"3021\"\u003eBrand\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3023\" data-end=\"3183\"\u003eWella Professionals – Global salon-leading brand offering advanced hair transformation systems for smoothing, straightening, and professional hair care results.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":57242024378750,"sku":null,"price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0632\/9132\/6624\/files\/Wella_Professionals_Pro_Perform_Premium_Straightener_200ml_Smooth_Hair_System.png?v=1776139771","url":"https:\/\/www.beautyqueenscosmetics.com\/products\/wella-professionals-pro-perform-premium-straightener-200ml-smooth-hair-system","provider":"Beauty Queens Cosmetics","version":"1.0","type":"link"}