Moroccanoil Blonde Perfecting Purple Shampoo (500ml / 16.9 oz) is a professional-strength, tone-correcting shampoo designed to fight brassiness in blonde, lightened brunette, and grey hair. Infused with deep violet pigments, this sulfate-free formula neutralizes unwanted yellow and orange tones, helping you maintain cool, vibrant, and salon-fresh color between appointments.

Powered by ArganID™ technology, it delivers antioxidant-rich argan oil deep into the hair shaft to repair and protect from within. The gentle formula cleanses without drying, leaving hair soft, smooth, and revitalized. Safe for color-treated hair, this shampoo is sulfate-, phosphate-, and paraben-free.

Independent consumer studies show:

• 100% said hair feels soft*

• 96% said hair does not feel stripped or dry*

• 92% said highlights were refreshed*

• 85% said warmth was neutralized*

Keep your blonde bright, your highlights refreshed, and your grey hair luminous with Moroccanoil Blonde Perfecting Purple Shampoo.

Key Benefits:

• Neutralizes yellow, brassy, and orange tones

• Enriched with violet pigments for tone correction

• Contains ArganID™ to repair and nourish from the inside out

• Gently cleanses without drying or stripping

• Leaves hair soft, shiny, and manageable

• Safe for blonde, lightened brunette, grey, and color-treated hair

• Free from sulfates, phosphates, and parabens

How to Use:

Massage through wet hair and scalp. Leave on for 3–5 minutes to allow pigments to work. Rinse thoroughly. For best results, follow with Moroccanoil Blonde Perfecting Purple Conditioner.